Nächste Kurse

Digital (R)evolution: 1.– 2. September 2020

Was Sie erwartet
Defintion, Reasons and Impacts
Digital Megatrends from Digitalization 1.0 to 2.0
Connection: from social media up to IoT and services
Intelligence: big data and artificial intelligence
New Technologies: Blockchain, 3D Printing, virtual reality an a lot more

Top Referent in diesem Kurs
Dr. Marcus Disselkamp, Business Coaching

Kursbeschrieb
The business environment is digital! The growing connectivity of people, machines, and businesses has changed our daily business. In order to keep up and stay competitive, companies must adjust to these demands by digitizing their processes and business models. In this course, you will get a digital mindset to embrace innovation and a toolset to bring in fresh ways of thinking.

An Adobe Acrobat file Digital (R)evolution

Digital Revolution

Cyber Security: 3. – 4. September 2020, Online-Kurs

Was Sie erwartet
Information security governance
Policies, standards and best practice
Understanding Risk and countermeasures
Information security culture & Privacy
Economics of information security
Basics of Blockchains

Top Referent in diesem Kurs
Prof. Dr. Ulrich Ultes-Nitsche, University of Fribourg

Kursbeschrieb

This course will be conducted as an online course.
The power and reach of converging ICT trends makes it necessary to understand the newest developments of a software-driven, everything-connected world and their implications. This course highlights the challenges a company is facing and offers a toolbox of solutions.

An Adobe Acrobat file Cyber Security

Digital Revolution

IT-enabled Business Model Innovation: 8. – 9. September 2020

Was Sie erwartet
Foundations of Information Management
IT Strategy and value of IT
Foundations of Digital Transformation
IT-enabled Business Model Innovation
Skills for Digital Transformation

Top Referent in diesem Kurs
Dr. Markus Böhm, TU München

Kursbeschrieb
This course introduces the foundations, potentials and challenges of Digital Transformation. It equips the participants with the required knowledge on Information Management and IT Strategy to plan, evaluate and implement IT-enabled Business Model Innovations at incumbent organizations.

An Adobe Acrobat file IT-enabled Business Model Innovation

Digital Revolution

Managing Technochange: 10. – 11. September 2020

Was Sie erwartet
Implementing information system in organisations
Effecting organisational change
Agile Transformation
Leveraging IT for change and digital business

Top Referent in diesem Kurs
Prof. Dr. Tilo Böhmann, University of Hamburg

Kursbeschrieb
The role of IT becomes increasingly important for the corporate strategy of companies. However, this importance depends on the information systems ability to deliver value and their implementation drives organisational performance. Therefore, it is necessary that companies’ information is meaningful and useful to decision making.

An Adobe Acrobat file Managing Technochange

Digital Revolution

Big Data & Interactive Systems: 15. – 16. September 2020, Online-Kurs

Was Sie erwartet
■ Big Data (concept, market, tools)
■ Where could big data for data science in smart cities come from?
- IoT-Services, social media, smart city architecture, etc.
- What can we do with this data?
- Human-centered AI for cities and business models
- How to apply Soft Computing Methods in this Framework?

Top Referenten in diesem Kurs
Prof. Dr. Philippe Cudré-Mauroux, University of Fribourg
Dr. Elena Mugellini, University of Applied Sciences Fribourg

Kursbeschrieb

This course will be conducted as an online course.
From business intelligence and big data analytics to application to improve products and services. How can the daily-flood of data be made understandably and usable for successful business decisions? Drowning in data a company in the digital era must know how to handle them but also how to use them in their strategy.

An Adobe Acrobat file Big Data & Interactive Systems

Selected Legal Issues

Corporate Communication: 17. – 18. September 2020, Online-Kurs

Was Sie erwartet
Reputation management
Crisis management
Role play with media interaction
Corporate identity
Image and reputational management
Creating and managing the reputational platform

Top Referent in diesem Kurs
Dr. Graeme Lindsay, Amiens School of Management, France

Kursbeschrieb

This course will be conducted as an online course.
This course explains the importance of communication within the global digital economy, exploring the company’s identity, personality and reputation at a corporate level. Moreover, of course the related Crisis Management will be highlighted.

An Adobe Acrobat file Corporate Communication

Selected Legal Issues

Competition & Competitiveness: 10h – 13th November 2020

What to expect
Economic fundamentals of competition
Firms behaviors fundamentals affecting competition
Competition fundamentals in the digital economy
Drivers Firms’ Competitiveness
Business Environment Impacting Firms’ Competitiveness

Top speaker in this course
Prof. Dr. Philippe Gugler – University of Fribourg
Prof. Dr. Michael E. Porter – Harvard Business School and Bishop Lawrence University (via videotape)

Short course description
The course on Competition highlights the main economics basis of competition behaviors and developments with a strong emphasis on the Digital Economy features such as for example the price setting algorithms or the impact of the sharing economy on the markets (Uber, Airbnb, etc.). The course scrutinizes the competition patterns in digital markets as well as the competition patterns in digital networks and platforms. The course on Competitiveness - organized in collaboration with the Institute for Strategy and Competitiveness led by Michael Porter (Harvard Business School) - focuses on the main drivers of competitiveness and how to strengthen the competitiveness of a company. New developments of firms strategies such as created shared value strategies are presented. This course covers inter alia the role of clusters, the impact of the Smart Connected Products and of the so-called “Augmented Reality Technologies” on firms’ competitiveness and the new business opportunities offered by the Smart Cities based on digital technologies.

An Adobe Acrobat file Competition & Competitiveness

Selected Legal Issues